Ora The Molecule unveils "Helicopter" music video and remixes by Eagles & Butterflies and Anika
Avant-pop artist Nora Schjelderup b.k.a. Ora The Molecule has dropped a visual for their single “Helicopter” today.
The visual, which can be seen below, was directed by Tanmay Chowdhary, who said this about working on the project:
“The video is inspired by the idea of helicopters dropping in for rescue and evacuations. This film is set in the concrete jungle of a housing complex in India and explores the mental implications of living in a world that is increasingly cut off from nature. In the film, the protagonist is stuck in this concrete maze, trying to escape from themselves. Shedding light on the mental health crises of our time, the film is a call for a helicopter to take us away from the concrete jungle of our own minds.”
Schjelderup said this about the filming process:
"The video for ‘Helicopter’ was shot in the outskirts of New Delhi, India. We were visiting Tanmay’s uncle who lived in this crazy post-apocalyptic building. It gave me associations of Franz Kafka’s The Trial. We were both so fascinated by the concept of these building complexes that functioned like mini cities. The place was so impersonal and strange looking, but at the same time we understood that the people living there felt very privileged.
We shot the video in one day, just running around the building. It reminded me of a communist aesthetic, but these were built in the capitalistic spirit. It really did feel like a visualisation of the ‘mind trap’ that the song ‘Helicopter’ is about - like a big labyrinth, where it's impossible to get perspective because it’s so massive and the individual feels so small in it."
To coincide with the video’s release, two new remixes of “Helicopter” done by Eagles & Butterflies and Anika are available on digital services right now. “Helicopter” stems from Ora The Molecule’s new studio album Human Safari, which is out right now on Mute Records.