South Carolina alternative rock The Yets have delivered the music video for their latest single “Paper Ghost” today.

The video premiered at an ECHO (Eastern Carolina Housing Organization) event in Myrtle Beach to help raise money for folks having a hard time keeping a roof over their head. The song was written about a homeless woman who lost her life in Myrtle Beach. The music video can be seen here.

Vocalist Robin Wilson said this about the song:

“I met Jeanette while doing community outreach in Myrtle Beach. She had been caught in the grip of chronic homelessness for years under the weight of mental health struggles that left her feeling isolated and deeply depressed. Over the years, her hope of finding stable housing faded as the systems that were supposed to help her repeatedly let her down. Her trust was shattered and when the chance for stable housing finally arrived, she couldn’t bring herself to believe it would truly change her life, so she turned it down. Just weeks later, her life was tragically and violently taken while she slept on a park bench at the bus station.
I was fortunate to be one of the few people she trusted to open up to, and her loss hit me deeply. The day after hearing about what happened to her, I wrote the lyrics to “Paper Ghost”, trying to make sense of the grief, the injustice, and the quiet connection I felt to her. It all worked perfectly along with the beautiful music that Craig composed. Hopefully, it’s a voice for those who are not heard.”

“Paper Ghost” stems from The Yets’ new studio album Pinup Girl, which is out right now.